Sloan Kelley is the owner of Virtual Assistant Center in Hollywood, FL. Here is a little about Sloan in her own words.
Why did you become a VA?
To have more freedom in my career and life choices. As a previous business owner, I miss the challenges and learning that came with the responsibilities.
What is your niche?
My niche is Publishing, Printing, and Executive Sales Assistant. I have over twenty years experience in these areas and can offer superb support services.
What characteristics do you admire in your top clients?
I admire their ability to be flexible and honest. Even in the most stressful situations we have always been able compromise and reach a solution that satisfies everyone.
What do your clients and colleagues tell you they admire in you?
They admire my tenacity and problem solving abilities the most, in addition to my organizational skills and expertise.
How would your friends describe you?
My friends would describe me as a very honest and hard working person with a great sense of humor.
How would your family describe you?
My family would describe me as very kind and loving.
How do you feel about social media?
I think social media is a great way to advertise and market your business as well as network with other business owners.
Do you use subcontractors?
Yes I do outsource to people who can offer more expertise than me.
What are the first things you discuss with a client looking to start or augment a social media campaign?
I ask what their goal is in their campaign. Whether it’s to educate people about a product, make people aware of business, or to further engage current customers.
Do you offer your clients different levels of social media services?
I do offer different levels so they can decide how involved they would like to be.
Why should an entrepreneur or business owner hire a VA to manage their campaigns?
A professional VA can offer insight that the business owner may not be aware of . They can also pay closer attention to campaign to ensure success, leaving the business owner free to concentrate on the expansion and profitability of their company.
How important is it to maintain a blog? What are the hidden benefits?
It’s important to maintain a blog to improve your SEO and online presence.
How often should you post to a blog?
You should post enough to keep people reading and returning. A few times a week to keep interest but not overload the readers.
How do you feel about free blog content websites?
I think as long as the original publisher/writer is credited then it’s fine